May 21, 2012

3 Inexpensive Options for Online Calling

Michelle Rafter’s recent post about cutting costs from your freelance business got me thinking about the whole landline vs. cell phone vs. voice over IP debate. I’ve been freelancing full-time since 2008 and in that time, I’ve never used a landline for business. I suspect that in the near future, except in areas with really spotty internet and cell service, landlines could go the way of the 8track and the dodo bird.

It’s crazy how fast things change nowadays because I grew up in a house with a rotary dial phone, and my mother didn’t even think to update it until one of my classmates said, “umm … Mrs. Johnston, how does this thing work?” when she tried to dial out. That’s my thoroughly modern mother for you. (She has a cordless phone and a cell phone now.)

If, like Michelle, you’re thinking about cutting the cord on your landline phone, I say go for it as long as you have a reliable internet connection and decent cell phone reception in the place(s) that you usually work. That’s the beauty of dropping the landline: you’re much more mobile because you can take calls almost anywhere (and with headsets or speakers, you don’t have to awkwardly cradle the phone against your neck).

I rarely make outgoing calls on my iPhone, because all those interviews and client chats would eat up about a zillion cell phone minutes. Instead, I use a combination of these three services:

  1. Skype
    When I first went full-time freelance, Skype was my preferred method of calling sources and clients. It’s free to skype other users or you can get an inexpensive monthly subscription ($2.99 per month for unlimited calls to the US and Canada, for instance) to call any cell or landline. You can also get an online number to accept incoming calls, but that’s a little pricier. I found that the sound quality can be spotty and without a designated online number, sources are sometimes weirded out by the seemingly random assortment of numbers that shows up on their caller ID (more than one source thought I was a telemarketer and screened my call – oops!). I still use skype for video chatting with certain clients or communicating with sources in other parts of the world, but I’ve mostly transitioned to Google Voice.
  2. Google Voice
    Discovering Google Voice was like a revelation. The sound is usually clearer than skype, I can call the US and Canada for free, and I even snagged a phone number with my local area code (no more mistaking me for a telemarketer!). Google Voice also transcribes voice messages, and while the accuracy isn’t quite there yet, but I can usually get the gist of what the caller wants without listening to the message. Other cool features include the ability to send and receive text messages via Google Voice and forward to a landline or cell phone so you can answer even if you aren’t at your computer. The one downside is that there are a few numbers that just don’t seem to work on Google Voice; usually it’s those webinar call-in numbers, so in those rare cases, I use my iPhone. Occasionally Google Voice drops calls but that’s only happened to me once or twice, and it’s never been a big deal. (Most of my sources are talking on cell phones, so it’s not unheard of for their call to drop.)
  3. FreeConferenceCall.com
    When I interview multiple sources at once (for instance, cofounders of a startup or when a publicist asks to listen in on an interview) and they aren’t in the same physical space, I give them my FCC # so we can all jump on a call together. There’s an easy recording feature if you need to record interviews, but be sure to ask your sources first. As it turns out, my FCC does work on Google Voice, so I can call in that way.
Freelancers, do you use any of these services? Or do you still use a landline? Leave a comment and let us know!

May I Pick Your Brain? The Classic Freelance Quandary

Last week, a Forbes.com article called No, You Can’t Pick My Brain. It Costs Too Much sparked a lively discussion on Twitter. I agree with the premise of the piece (that freelancers can’t be expected to hand off the farm for free), but I also see a few grey areas. See, in my world, there are two kinds of brain pickers: potential clients and newbie freelancers (of course, if you’re a writing coach then newbie writers could also be potential clients).

Oftentimes potential clients expect a taste of your brilliance before they’ll hire you, but you don’t want to give away so much that they no longer need you. I’ll consult with potential clients over the phone, but I rarely meet with them in person before they’ve signed a contact (and even then, in-person meetings are rare). Sorry, but I gotta draw the line somewhere with prospects.

This opinion may be unpopular, but I think there are times when a little brain-picking from newbies is acceptable. I owe much of my freelance success to the help of mentors who took me under their wing and received no money in return, so I try to pay it forward when I can. While a free coffee or lunch won’t cover my bills, it can break up an otherwise solitary day of working from home.

That’s not to say that I drop everything every time someone asks. Here’s how I decide when to help and how I ensure that it doesn’t turn into a time suck.

  • Have they done their homework?
    There are a ton of free resources out there for aspiring freelancers, so if someone can’t be bothered to check out a book from the library or Google for some freelance writing blogs, they probably lack the go-getter attitude needed to successfully freelance. Sorry, but if I’m helping up-and-comers, I want to help those who are going to succeed. It’s a lot more satisfying to watch someone break into their dream publication than disappear into cyberspace after a few half-hearted attempts. And who knows? Maybe that go-getter will offer a referral or an assignment in the future. (My intern from my last job is a now an editor who assigns me articles so it could happen.)
  • What’s the scope of the request?
    When someone sends a long list of questions about writing, I refer them to my blog or ebook or (if they’re local) my class. I don’t have time for a zillions questions, especially when they haven’t satisfied the criteria above. But when someone has an intelligent, tightly focused question, I try to answer it (doubly so if they mention reading my blog or following me on Twitter). Sometimes I’ll even turn that answer into a blog post (with their permission) so the time I spend on it doubles as time spent creating blog content. And the next time someone emails with the same question, I can send them the link instead of answering it again.
  • Do I have time? 
    Catch me on a slower week and I might accept your coffee invite (but only if you come to my neighborhood, I’m not burning gas to help an almost stranger who may or may not be appreciative). If I’m on deadline, you might get a curt email in response. It sounds arbitrary but it’s the reality of freelancing. Clients come before free-loaders. (And right now, I’m up to my ears in clients so now’s probably not the best time to hit me up for informational interviews.)
If you’re a newbie or up-and-coming freelancer, then there isa relatively fool-proof way to get veterans to answer your questions: interview them for publication. Pitch a story to an industry blog or magazine, then email those you most admire to see if they’ll give you a few minutes of their time in exchange for some marketing mojo. (I did this when I wanted to learn more about ebooks and it worked like a charm.) Or create a section of your blog where you publish interviews with people you admire. Either way, do your homework and keep your questions focused on the essentials. Don’t expect them to spend hours on the phone or email discussing every aspect of their career. Give them plenty of time to get back to you and throw in a little (sincere) flattery. Freelancers, what do you think? How do you handle these kinds of requests?

Image courtesy of Salvatore Vuono / FreeDigitalPhotos.net

Guest Post: 5 Online Communities for Writers

By Kimberly Wilson

You’ve been wracking your brain for story ideas for hours. You have a host of half-baked ideas written in a notebook, but what you really want is someone to use as a soundboard for your ideas. You want to test the merit of your ideas, but you’re probably isolated in your room, on a computer, with no one to turn to. So what can you do?

You probably already know the answer: go online! Writers looking for guidance and solidarity among their peers should find no shortage of resources in the vast writing communities that specialize in topics ranging from fan fiction to professional publishing. These online resources serve as community-based social and professional hubs where writers and players in the writing industry can vent their troubles, discuss technical and grammatical issues, and brainstorm for inspiration. Below are just four great resources for writers.

  1. Inkpop
    Inkpop is a dynamic writing community dedicated to authors of young adult fiction. Started by the infamous publishing house Harper Collins, Inkpop seeks to attract and unite newfound talent in young fiction. When you first log onto the site, you’ll notice a series of ‘Top Pick’ fiction works featured for your perusal. Works get a ‘Top Pick’ rating if they get enough positive feedback from the Inkpop community, who deem the book worth the time of a publisher. You yourself can edit posted works on Inkpop and contribute to the ongoing conversation about what makes quality young adult fiction.
  2. Book Country
    For writers who love producing and reading genre fiction, Book Country Book Country is the place to be. The site functions as an open forum for writers of Romance, Fantasy, Sci-Fi, and Mystery genres who can publish their work and review the work of their peers. Also, users on Book Country can browse entire works for free. Book Country isn’t as concerned with selling its users works, its more focused on getting talented writers the exposure they deserve in a competitive literary atmosphere. Search for top users by the category or look at high contributors and peer reviewers. Book Country also has a space entirely dedicated to discussions about the writing industry, with a forum hosting topics from getting an agent to shopping your book to various publishers. In other words, Book Country is a writer’s resource.
  3. Writer’s Café
    Writer’s Café , like Book Country, is caters to both serious and amateur writers. Hundreds of forum posts offer advice on topics ranging from character development to punctuation. New users will find forum members to be consistently helpful and substantive in their criticism and advice regarding writing. In addition to the site’s extensive forum, users can peruse the posted works of other writers for inspiration or guidance. New users are encouraged to post their own work regardless of its completion so other writers can assess its strengths and weaknesses.
  4. Goodreads
    Goodreads is an online reading community geared towards writers looking for inspirational reading material or fellow bibliophiles with similar reading interests. Unlike other social networks geared towards reading and writing, the important part of a profile on Goodreads isn’t in the personal information of the user, but in their book list. Every user in Goodreads lists and rates all the books they’ve read in an effort to build up a reliable book-rating and recommending site that avid readers and writers can depend on. Users can further specify their reading tastes by listing books that interest them those that they intend to read. Use the comprehensive rating system to either search for books that might cater to your tastes or seek out reading groups of like-minded individuals. Goodreads connects similarly-read users, suggesting potential books, reading groups, and individual users based on your reading tastes. A writer searching for compatriots with whom to discuss the writings of authors from Herman Melville to John Grisham will find ample company on this site. For its wealth of book reviews and writer’s book groups, the site is as invaluable a resource for writers as it is for casual readers.
  5. Absolute Write
    Writers of any background or speciality (freelance, fiction, songwriting, screenwriting, etc.) can seek out writing peers at Absolute Write. This online writing community houses a diverse group of writing professionals and enthusiasts who can yearn to address the writing issues of anyone who has a question on the subject. The site’s extension forum caters not only to fiction writers, but to copywriters, freelances, and nonfiction writers as well. They even have threads dedicated to proper letter-writing and advice on how to craft attractive cover letters. For a thorough, friendly, and substantive writing community, you can’t go wrong with Absolute Write.

Your turn! Do you participate in online writing communities? What would you add to this list?

Kimberly Wilson is from accredited online colleges, where she writes on topics including career, education, student life, college life, home improvement, and time management. 

Interested in contributing a guest blog post of your own? Check out the guest blogger guidelines.

Image courtesy of Ohmega1982 / FreeDigitalPhotos.net