November 22, 2014

Penelope Trunk on Good Blogging

Back in September, I wrote about why writers should blog, and that post continues to be one of my most popular posts ever. It’s a hot topic among writers, because so many of us feel the tension between writing for publication vs. writing for ourselves. Plus, as traditional publishing avenues dwindle, we’re torn between clinging to the old way of doing things and embracing a new publishing model that few of us fully understand.

One of the writers who really seems to get blogging is Penelope Trunk. As mentioned in my earlier post, Penelope leveraged her blog to land a six figure book deal, plus tons of speaking and consulting gigs. Now she’s expanded Brazen Careerist into a brand of its own with hundreds of bloggers (including yours truly). She recently published an interview excerpt in which she discusses how blogging helped her reach her goals and build a successful platform.

She makes an interesting point about monetization: that most bloggers shouldn’t expect to get rich blogging, but that if you blog well it can open up more opportunities. I couldn’t agree more.

Check out Penelope’s interview.

Is it too much to ask…?

  • To have an apartment where I can warm up with a space heater without worrying that the fuse will blow for the fourth time in a week? Seriously, I think I’m about to blow a fuse.
  • To have adequately insulated windows so that it doesn’t feel like a Nor’easter in my bedroom even with the heat cranking? Yes, I put up plastic on all the windows.
  • To wake up in the morning and not get goosebumps as I hurriedly put on new layers of wool and fleece to stay warm? It’s my least favorite part of the day.
  • To have the thermostat located in a place where I don’t have to climb over my roommate’s bedroom furniture to adjust the temperature? Better yet, is it too much to ask to live alone?
  • To have wireless access in my bedroom? Yes, we’ve called Comcast and they advised us that our apartment’s layout makes it impossible to get a strong signal throughout.
  • To have neighbors who understand that is just plain rude to play music on their balcony at 3 in the morning after their sleep-deprived neighbor (whose window faces the balcony) asks them to stop? Yeah, I called the cops and that worked for about 15 minutes.
  • To have a pantry that stores food instead of mouse droppings? We have mousetraps and so far we’ve caught two of the little buggers, but I suspect there’s an entire clan lurking behind the stove.

Apparently, it is. But maybe Santa will bring me a new apartment for Christmas (or at least cute pair of fingerless gloves as pictured above). And now, back to your regularly scheduled programming…

Flickr photo by ashe-villain