May 17, 2012

5 Q’s with Linda Formichelli

Linda Formichelli has an enviable list of publishing credits: everything from Business.com to Family Circus to Writer’s Digest. You may know her as co-author of wildly popular freelance books The Renegade Writer: A Totally Unconventional Guide to Freelance Writing Success and The Renegade Writer’s Query Letters That Rock. I’ve had this interview in the works for a few weeks, and, by shear coincidence, the Renegade Writer blog today features a question from yours truly. Must be kismet! Read about Linda below…

Urban Muse: What is the biggest lesson that you want readers to get from The Renegade Writer?
Linda:
That there are no rules. Saying there are rules that every single writer has to follow for every single query and article presupposes that editors are identical robots instead of normal, thinking humans with varied needs and their own likes and dislikes. You can’t read an editor’s mind. All you can do is try different things; if something works for you, stick with it, and if it doesn’t, chuck it and try something else. For example, I had one e-mentoring student who kept sending out queries that I would have done much differently, and guess what? She landed all kinds of assignments with those queries. Some things are common sense, of course — like acting professionally and not stalking editors — but for many things, you have to go with your gut.

UM: Why help other writers through the blog and e-mentoring? Why not focus on your own writing?
L:
It always bothers me to see how much misinformation is out there confusing and frustrating new writers. I’m happy to have the chance to set things straight in our blog and my e-course/e-mentoring. Not to mention that I absolutely love hearing from writers that my advice has helped them break into freelance writing or crack their dream markets.

But I’m not totally altruistic. The e-course is part of my writing business, and the blog is a great promotional tool for the Renegade Writer books.

UM: You and Diana seem to work really well together on the books and blog. Any tips on writing collaborations?
L:
I think that we work well together because our writing styles are so similar. In fact, when I read the books now, I sometimes have trouble remembering who wrote what. I can imagine that if you and your co-author have wildly different styles, you’ll have one heck of a terrible time trying to make the book flow well! So I suggest trying to find a writer you really mesh with. Also, make sure you have a contract that spells out who does what and who gets what.

UM: I’ve heard other freelancers say they miss the social interaction of an office setting. How can writers combat feelings of isolation if they work from home?
L:
Luckily for me, my husband is also a freelance writer, so I never feel isolated. Also, I have some local friends who are also freelancers of different types (writers, interior designers, etc.), so we get together for lunch every so often. But if you don’t have this built-in network, I suggest looking for a writer’s group in your area. You can often find groups on craigslist.com and meetup.com. And if you don’t find a group in your area — start your own! You can also post in writers’ forums asking if anyone there lives near you, and set up a coffee date.

UM: You’ve written for a variety of publications and interests. What is your favorite article topic?
L:
That’s a good question. My favorite topic varies depending on the time of the day, what I had for breakfast that morning, and the phase of the moon! For a while I was really into writing personal development articles, and recently I’ve been enjoying writing about business and marketing. But my favorite recent assignment was to test and write about natural face masks and peels.

I may sound scattered, but switching topics often is probably what keeps me from getting totally burned out. For example, if I get sick and tired of writing about health, I start targeting business magazines instead.

Thanks, Linda. Keep up the great work!

What I’m Reading

One of the (only) benefits of spending two hours a day commuting is that I get tons of reading done on the train. And the warmer the weather, the more I can justify reading fluffy fun beach reads (hey, if I can’t be on the beach, at least I can escape with a good book).
Here’s what I’ve been reading lately:

Eat, Pray, Love. This was my book club’s pick for May and so far appears to be the universal favorite of the group. It’s about a newly divorced journalist who goes to Italy to enjoy the food, India to study yoga, and Bali to learn from a medicine man. Chronicling her journey of self-discovery, this memoir could make even the most apathetic couch potato yearn to travel. We disagreed about which section was the best (it’s divided into thirds to denote each third of her trip), but I found the characters in Bali to be the most vivid and interesting, while the sensory descriptions of Italian food made my mouth water (which says a lot because I don’t eat meat).

Party Girl. If James Frey had written chick lit, it would probably read a lot like Party Girl (and he wouldn’t have had that Oprah debacle over whether he’d fabricated his story because then we’d know it was fiction). It has that page-turning quality of A Million Little Pieces combined with a heavy dose of Hollywood gossip. This debut novel by Anna David is loosely based on David’s own experiences as a celebrity journalist and recovering party girl. I read David’s hilarious essay in “Modern Love” a few months ago, so I was super-excited when her publicist contacted me about the book. In fact, I’m interviewing Anna next Wednesday as part of 5 Q’s, which brings me to…


What I’m reading next…

Girls Who Like Boys Who Like Boys. If Anna’s essay is any indication, then this anthology of essays about straight women/gay men friendships is going to be great. Heck, what modern woman hasn’t known the exquisite agony of a smart, good-looking man who prefers other smart, good-looking men to smart, fabulous you? The only thing more fabulous would be if my personal essay about going to senior prom with my high school’s only openly gay man as we both crushed on the prom king were to be published. How about a second edition: Riding in Cars with Boys… Who Like Boys?

Eleven Minutes. This is the June book club pick. My roommate loves Paulo Coelho… That’s about all I know… Anyone else read it?

How Creatives Deal With Criticism

Lately I’ve been thinking about the different ways people internalize and externalize feedback. I know I tend to rationalize critiques. (Ex: “This is how my boss said to do it” or “I intended this to be more poetic than literal…”) OK, I make excuses. BUT there’s actually good reason for that… See what I mean?

I spent eight years studying singing, and for a long time I planned to pursue a career in musical theatre (yeah, I took acting and dancing too). But it was too hard for me to get criticism and not feel totally deflated. I’d spend hours and hours in my room perfecting each nuance of a song and working towards the interpretation that my director wanted, but sometimes in performance I’d go into auto-pilot and revert back to old, easy habits instead. And then I’d feel like a complete failure for not incorporating the director’s notes. I still sing, but it’s more fun now that it doesn’t define me.

I know a lot of writers get those same failure feelings when someone critiques their work, but thankfully I don’t. Writing is a healthier outlet for me than performing, because even though I consider myself a writer, I see my writing as external. It’s something I do (and do well, in my opinion), not what I am. If someone enjoys it, great. If not, we can still be friends. Poets & Writers has a great article this month about evaluating criticism. It’s geared towards (duh) poets and writers, but I think it applies to anyone in a creative pursuit. Enjoy, and as my Dad would say, “Don’t let the bastards grind you down!”

5 Q’s with Penelope Trunk

Known for her candor and unconventional approach to business, Penelope Trunk’s new book arrives in bookstores on May 25. Brazen Careerist: The New Rules for Success offers insight into the modern workplace, from dealing with sexual harassment or a difficult boss to striking a balance with work and outside interests. Penelope has given me helpful advice on my career and my writing, so here she offers advice to others.

Urban Muse: Since you moved recently, how did you stayed organized and focused on writing during the chaos of moving and navigating a new city?
Penelope:
Our move was one of the most chaotic times of my life. We had been planning to move out of New York City, but we had not planned to move when we did. It turned out that our whole building was infested with bed bugs. Getting rid of bed bugs is very, very difficult and very expensive and we would have had to live in a hotel for a month. So we left the city with no notice. We had to leave almost all our belongings because they were infested by bugs and we would have had to have a separate moving truck and storage for everything with bugs. My husband and I were totally traumatized. It was so bad that during the move, I developed a psychosomatic rash that looked like bed bugs but wasn’t.

The only thing that kept me sane was that I wrote twice a day, every day, at morning and at night. It was my only routine, it was the only thing I was doing that I knew I was doing a good job with. Everything else seemed uncertain to me. I remember days, when we woke up in Madison with almost no belongings, nowhere to live, and no car to get around, and I said, “I have to spend three hours working, I can’t fall behind.” I am not sure if I would have fallen behind that much, but I worked to keep myself sane. I had also just started blogging a few months before we moved, and I blogged every night before I went to bed. It’s during this time that I fell in love with blogging. I loved the routine and the connection I felt to the world, no matter where I was.

UM: You mentioned how different blog-writing and book-writing are. How did you make the switch?
P:
I thought that writing a book would mean putting a bunch of columns in a pile and binding them. But when I did that, my publisher rejected the manuscript. After many months of hubris, I agreed to take direction from my editor and write a book the way she wanted it written. I learned so much about thinking in big ideas instead of column-length ideas. I know a lot of people say their editor did nothing for them. My editor taught me how to connect smaller ideas into bigger ideas. She also told me to be useful. All the stuff where I am telling stories but not being that useful she cut out. The impact of this is that when I wrote about the bed bugs, above, I went back and asked myself if I am giving people something useful in that story or just blabbing about bugs. Frankly, it’s questionable. So it’s good my editor isn’t reading.

UM: If a writer decides that perhaps full-time freelancing isn’t for them, how is the career outlook for re-entering the 9-5 world?
P:
The 9-5 world has a big need for writers. So as long as you have some good clips, it seems reasonable to go back to office life. Most businesses are struggling to figure out how to get noticed more among their demographic. A writer who has been pitching stories to editors has a good sense of how to get someone’s story noticed.

In terms of writing, I am trained to write fiction, not marketing copy. But I realized quickly that if I want to work in corporate America, I need to learn how to write copy that sells things. A lot of being employable is making the mental shift to sales.

UM: Some of the comments in response to your Yahoo! Finance columns are very critical. How did you develop a thick skin for dealing with naysayers?
P:
I have been getting disgruntled comments for years, from my column. In general, it’s important to read the comments to know what people think — to learn more about the topic, so I write better next time. Also, a lot of times I respond to very angry comments in a nice, conversational appreciative way, and then the person writes back very cordially.

That said, I think that many of the comments on Yahoo are not so much critical as mysongenist. Each week a few people write about whether it would be good to have sex with me. A man would never receive this type of comment on Yahoo. The same thing happened on TechCrunch, where the one woman who was writing for them had to deal with misogynist comments and she quit. It’s a significant problem online and I don’t think people talk about it enough. We shouldn’t have to have Kathy Sierra getting death threats in order to have the conversation about this.

UM: And for the curveball… since you write about business, what is the most unusual job you’ve had?
P:
I worked on a French chicken farm. I have an extensive farm vocabulary in french that is totally useless in my life. The family thought I was nuts, and I thought farm life was nuts, but I had no money and they had no farm help, so we needed each other. It was a very bad situation, punctuated by terribleness like the six-year-old saying rude things about me because she thought I didn’t understand, and the fifteen-year-old telling me he was gay when the family, I am sure, did not even know the word for it — in French or English. That said, I learned a lot about what I want in a job, why interpersonal skills matter the most, and why any job is a learning experience, no matter how absurd it is.


Thanks, Penelope. Good luck with the book!